Novus International Partners with Vitamin Angels

Novus International is partnering with Vitamin Angels on a new humanitarian programme that supplies children with zinc to relieve severe diarrhoea. Partnering with Vitamin Angels aligns perfectly with Novus' corporate vision to help feed the world affordable, wholesome food and achieve a higher quality of life.

This partnership coincides with Novus' decision to expand the scope of its solutions to include ingredients and technologies that can be directly utilized in supplements, beverages and foods. As part of the partnership, the company has committed to making significant donations in the way of monetary funds, as well as raw material zinc.

This large-scale humanitarian project, co-ordinated through Vitamin Angels Thrive to Five programme, was launched during the group's 2009 Celebration of Angels Event at the Natural Products Expo East trade show. The new zinc programme will provide relief for diarrhoea, one of the most widespread and deadly health problems affecting children under the age of five around the world. The programme will be launched in Sauri, Dertu and Eldoret Kenya, with plans to extend to other areas of need worldwide.

More information
www.vitaminangels.org